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Welcome to the most comprehensive advertising medium anywhere, collegiate athletics. Collegiate athletics offers you the opportunity to connect with a community of individuals who are passionately connected to their alma mater. At Towson University, our fans, alumni, and students take that to the next level!

It is the synergy between sports and businesses that makes advertising in sports so successful. Sports are about passion, drive, and excellence, all the qualities you want to associate with your business. Along with passion, drive, and excellence, each marketing program must contain reach, frequency, and consistency, all elements you will find in your advertising partnership with Towson Athletics.

The popularity of collegiate athletics and the size of Towson University have created the most affordable sports marketing opportunity for building your business and brand recognition. Our sponsors are using their relationship with Tiger Athletics to:

  •  
    Enhance brand and corporate awareness
  • Form strategic alliances and partnerships
  • Shape consumer attitudes
  • Drive incremental sales
  • Conduct business-to-business marketing
  • Showcase, launch, and develop products and services
  • Gain market share
  • Reach a targeted regional audience
  • Build strong relationships with customers and employees

Think of Tiger Athletics as a one stop shop for all of your regional marketing solutions. We seek to become an integral part of your business that you can point to as being passionate about your success, driving sales, and providing excellence in marketing your business.

The subsequent pages contain information on many of the marketing opportunities we have at Towson University, but it certainly is to the expansive list. Our best ideas come from our partners and we will work to customize your advertising package to fit your budget and goals. Customization is critical to our partnership with you and in that vein; you will not find any set packages for your consideration. Your package is exactly that, YOURS. We customize every package to your business and your needs.

We look forward to the opportunity to work with you!


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